Online MBA Finance vs Online MBA Marketing

Online MBA Finance vs Online MBA Marketing​

Have you ever dreamed of becoming a money whiz or a marketing maestro? An MBA can transform those dreams into reality, but what direction are you going to take as a working professional? An online MBA in finance or an online MBA in marketing? 

This ultimate guide will help you make an informed decision by explaining the advantages of online MBA finance vs online MBA marketing programs. It will provide a comprehensive analysis of the program from A to Z, including the scope of an online MBA, eligibility criteria, salary, etc. This will enhance your domain knowledge and skills and help you understand the nuances of each specialisation.

At the end of this journey, you will have a complete picture of which online MBA specialisation suits your career goals. Choosing the right specialisation can be like getting on the fast lane for your career, accelerating your professional growth and opening up new opportunities.

Overview of Online MBA Finance vs Online MBA Marketing

  1. What is Online MBA Finance?
    In the finance track of the Online MBA finance vs Online MBA Marketing comparison, you will hone your skills to become a master of money. The online MBA in finance specialisation is designed to provide you with a comprehensive understanding of financial management and analysis, empowering you to make strategic decisions in areas such as investments, corporate finance, risk assessment, and management.

    You will explore the world of investments, financial analysis, and risk management. Visualise yourself as the one who is enabling the company’s financial power, and you are doing just that.

     
  2. What is Online MBA Marketing?
    In online MBA finance vs online MBA marketing, the marketing track is all about understanding what makes customers tick. The online MBA in marketing is a course of study that aims specifically at different areas of marketing. It is meant to give learners the ability and information they need to thrive in the competitive and varied marketing environment.

    It covers different marketing areas, such as market research, social psychology, branding management, advertising campaigns, digital marketing, and strategic marketing management. Students are instructed on developing and using intelligent marketing approaches that involve attracting, keeping, and increasing brands and company profits.

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    Online MBA Finance vs Online MBA Marketing: Understanding Eligibility Criteria

    The prerequisites for both courses are the same. The following are some general requirements for online MBA finance and online MBA marketing:

    1. Although graduates from any stream and subject can pursue an online MBA, having a solid foundation in financial and accounting concepts is preferable, especially if you opt for an online MBA in finance.
    2. As this is a postgraduate course, students must have a graduate degree from a recognised university and must meet the minimum marks required by their chosen university.
    3. Students must have one to two years of work experience.

    Exploring Online MBA Finance vs Online MBA Marketing Subjects

    • Online MBA in Finance Subjects: An online MBA in finance curriculum emphasises developing one’s financial theory and forecast skills to assess and manage financial risks at the strategic level relevant to corporate finance, investment banking, asset management, and consulting.

    • Here are some common subjects covered in an MBA in finance curriculum: 

    SubjectDescription
    Financial ManagementPrinciples of corporate finance and financial decision-making
    InvestmentsAnalysis of investment opportunities and portfolio management
    Corporate FinanceFinancial strategies for maximising shareholder value
    Financial Markets and InstitutionsUnderstanding financial markets, instruments, and institutions
    Risk ManagementIdentifying, assessing, and managing financial risks
    Financial Statement AnalysisAnalysing financial statements to evaluate company performance
    International FinanceManaging financial operations in a global business environment

    Online MBA in Marketing Subjects: 
    The Online MBA in Marketing curriculum encompasses a comprehensive theory on various subjects aimed at ascertaining the specifics of strategic marketing, consumer behaviour, branding, and market research.

    Here’s a breakdown of common subjects included in an Online MBA in marketing program.  

    Subject Description
    Marketing ManagementPrinciples and practices of marketing strategy and planning
    Consumer BehaviourUnderstanding consumer motivations and decision-making processes
    Brand ManagementBuilding, managing, and leveraging brand equity
    Advertising and PromotionCreating effective advertising campaigns and promotional strategies
    Market ResearchMethods and techniques for gathering and analysing market data
    Digital MarketingUtilising digital channels for marketing and advertising
    Sales ManagementManaging sales teams, strategies, and performance

    How to Decide Between Online MBA Finance vs Online MBA Marketing?

    Even though comparing the two widely chosen online MBA fields in this aspect will give insights into their differences, deciding which to pursue often remains an arduous challenge. 

    But for all those sailing on the boat and yet to settle down, these questions may be helpful for you to analyse and decide for yourself what to choose between the two alternatives.

    1. What is your key area of interest?

    2. In your previous education, which topics have you found most effective in improving your performance?

    3. Do you have any prior work experience? If so, what has your experience been like in the role you were given?

    4. In MBA, what kind of return on investment do you anticipate?

    Answering these fundamental questions can help you decide which is the best MBA specialisation online for you that perfectly aligns with your career goals. 

    Career Options After Online MBA in Finance

    When choosing between Online MBA Finance vs Online MBA Marketing, the online MBA in finance opens the lucrative doors to a wide range of career opportunities in the finance field and outside the financial sector.

    Here’s a glimpse of the career options after online MBA in finance to consider for high-salary income:

    1. Investment Banking: In an Investment bank, the finance department assists clients in launching equity investments and debt issues and tackles sophisticated financial deals.Average Salary: INR 20,00,000
    1. Corporate Finance: Financial professionals manage financial operations, optimise capital structure appraisal and strategies to make critical financial decisions. They might be involved in budgeting, financial planning, analysis, risk management, and treasury operations.Average Salary: INR 10,00,000
    1. Asset Management: Asset managers offer managerial support for investment portfolios to individuals, universities, or funds. They analyse market projections, find investment opportunities, and make investment decisions, enhancing portfolio allocation to maximise returns while managing risks.Average Salary: INR 9,00,000
    1. Financial Consulting: Finance management consultants with a background in the finance field offer consulting services to companies in different financial areas, such as restructuring, cost efficiency, performance increase, and reduced risk.Average Salary: INR 16,00,000
    1. Financial Analysis: Financial analysts evaluate possible investment chances, perform financial modelling and valuation, and write reports for investors, management, or stakeholders. Their function is to analyse company finances and returns.Average Salary: INR 7,00,000
    1. Risk Management: Risk managers initiate risk management activities. They identify, assess, and mitigate risks that may lead to the loss of significant assets or the reputation of an industry. They analyse and manage risks, make strategic plans for control implementation, and periodically review them to evaluate risk exposure across the business.Average Salary: INR 23,00,000

    Please Note: The salaries mentioned above are subject to change and vary according to the educational background, work experience and location.

    Career Options After Online MBA in Marketing

    While there are various career options after online MBA in finance is available, it doesn’t limit to career opportunities offered by an online MBA in Marketing that prepare you for the highest level of the market to seize the most dynamic and promising job opportunities ahead of your future to build a thriving career. It is equipped with wisdom and is the most powerful tool for success in any industry. 

    Here’s a glimpse into the diverse career paths you can pursue after graduation:

    1. Marketing Management:

      Brand Manager
      : Brand Management entails all of a brand’s psychographics, structure, appearance, and function, which ensures brand growth.

      Product Marketing Manager
      : This is divided into three key areas: product launching and promotion, project execution, and product life cycle management, as well as adoption.

      Digital Marketing Manager
      : They manage digital marketing through various online channels, such as media, search engines, and email. 
    1. Market Research and Analytics:

      Market Research Analyst
      : Performing market research to see the requirements of the customer, to see the market tendencies, and to make strategies.

      Marketing Analytics Manager:
      This position measures and analyses the performance of marketing campaigns through data analysis, identifies marketing ROI, and optimises marketing strategies. 
    1. Sales and Business Development:

      Business Development Manager:
      Getting into a new client base, seeking and maintaining strategic partnerships, and building solid customer relationships.

      Sales Manager:
      Head and coach teams, track and ensure sales numbers, to develop sales strategy. 

    Online MBA Finance VS Online MBA Marketing: Salary in India

    Looking at what graduates do after online MBA marketing and online MBA finance can help you understand their earnings perspective.

    Here’s a detailed comparison of the salary ranges for online MBA in marketing and online MBA in finance professionals in India:

      Level of ExperienceOnline MBA Marketing Salary Range (per annum)Online MBA Finance Salary Range (per annum)
    Entry-Level₹4 lakh – ₹8 lakh₹5 lakh – ₹10 lakh
    Mid-Level₹8 lakh – ₹15 lakh₹10 lakh – ₹20 lakh
    Senior-Level₹15 lakh – ₹30 lakh+₹20 lakh – ₹40 lakh+

    Please Note: 
    The salary ranges for the online MBA finance vs online MBA marketing are supposed to be approximate. They will vary for many reasons, such as the industry sector, company size, geographic region, and individual qualifications and experience level.
    • • The upper bound for senior corporate salaries in the marketing and finance department could also be much higher than the parameters indicated above, including for the most senior high-level company executives with years of experience in that field.

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      Summary

      Online MBA in finance vs online MBA in marketing offer working professionals the opportunity to advance their career growth. A person who wants to enhance their financial knowledge can enhance their career path by enrolling in an Online MBA finance program, while a marketer may undertake an online MBA in the marketing program. Both avenues offer unique opportunities for growth and success in the future.

      The online MBA in Finance and online MBA in Marketing are the best MBA specialisation online where you can choose based on your interests, talents, and future job dreams. By crafting advertising campaigns and brand strategies, you can promote behavioural change among consumers or opt to be in the world of numbers and finances and, in turn, create a successful career.

      Frequently Asked Questions

      Q1. Which is the best MBA specialisation online for better job prospects?

      The job potential of an online MBA in marketing and an online MBA in finance is similar. Where you will find employment is decided by the existing market conditions, industry structures, and your specific set of talents and goals.

      Q2. After completing my online MBA, can I switch from marketing to finance or vice versa?

      The first important thing to note is that switching between marketing and finance roles is possible after you graduate from your online MBA program, mainly if you pick up the necessary skills and experience through alternative means like internships or certifications.

      Q3. What are the career options after online MBA in Finance?

      There are various career options available after an online MBA in Finance, such as:

      1. Risk Manager
      2. Finance Manager
      3. Financial Analyst
      4. Asset Manager
      5. Investment Banker

      Q4. What is the salary of an online MBA in marketing?

      The salary of an online MBA in marketing is INR 10,00,000, respectively.

      Q5. What is the salary of an online MBA in Finance?

      The salary of an online MBA in Finance is INR 15,00,000, respectively.

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